Imagine was founded by Len Perroots, a financial professional with more than 30 years of experience who believes that real success is built on trust, education, and doing the right thing even when no one is watching. Over his career, Len has worked with thousands of families, business owners, and investors who wanted more than sales pitches—they wanted someone who would sit on the same side of the table and help them make informed, realistic decisions.

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Len entered the financial services industry in 1991 and learned early that powerful tools—insurance, investments, and real estate—can change lives when they are explained clearly and used responsibly. He went on to build and lead high‑performing teams in insurance and financial services, earning recognition for production while staying focused on long‑term relationships rather than one‑time transactions.

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In 2023, Len created Imagine Financial Group and its related companies to offer a more transparent, education‑driven approach to both traditional planning and carefully structured alternative strategies. Through Imagine Financial Group, Imagine Real Estate, Imagine Advisors, and Imagine IRA, his mission is simple: help clients understand their options, the risks involved, and how each strategy fits—or doesn’t fit—their personal situation before they move a single dollar.

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Len and the Imagine team focus on conservative structures, clear documentation, and realistic expectations, whether a client is considering insurance, fiduciary investment advice, retirement income planning, or real‑estate‑backed opportunities. They believe that words like “return,” “security,” and “protection” should only be used when the underlying details, collateral, and risks are fully explained and understood by the client.

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What excites Len most today is helping people cut through confusion and hype so they can make choices that match their values and goals—not someone else’s agenda. He continues to mentor advisors who share his commitment to integrity, and he regularly teaches on topics such as retirement income planning, tax‑advantaged strategies, and using real estate and alternative assets thoughtfully as part of a broader plan.